In the auto glass industry, there are two primary jobs that any good technician must do well in order to succeed – provide quality repair and replacement services to customers and bring in new business through marketing and advertising. The good news is that digital marketing can be an effective way to get more auto glass leads and boost your bottom line.
The best auto glass leads step in digital marketing is to have an effective website that displays all important information about your business, including contact information, service offerings, and pricing and affordability. A professional-looking website that is easy to navigate will also increase your online visibility and credibility.
Optimizing a website for search engines requires on-page SEO, which includes the use of targeted keywords in page titles and meta descriptions to help customers find you. It’s also a good idea to use social media platforms to your advantage by posting content regularly either by yourself or by outsourcing this task to freelancers.
How to Get the Best Auto Glass Leads for Your Business
Creating a Google My Business listing is another great way to improve your online visibility and make it easier for potential customers to reach you. You can even take it a step further by adding a click-to-call button on your site, which can be extremely convenient for customers who need an emergency windshield repair or replacement. In addition, pay-per-call services can be a cost-effective way for auto glass installers to generate highly targeted leads. This allows you to focus on your core business while increasing the number of calls that turn into appointments and sales.